Snoop Launches New Product with "Dogg Lbs" Vapes 

Liz Filmer
17 Dec 2023

Snoop Dogg'sDogg's cannabis and vape brand, Dogg Lbs, is now available in North America in vape form under a new deal.


Inspire releases carts, disposables, batteries, and dabbing products typically. The brand launch included flowers, vape pens, and pre-rolls. 
 Recently reported statistics state that the hemp-derived cannabinoid products market is set to outpace cannabis and on par with the craft beer market.

 "I don't know many people who don't recognize or appreciate the global impact that Snoop Dogg has had—both as an artist and cultural icon—on the cannabis industry. With our innovation, commitment to quality and collaboration, we look forward to expanding the reach of Dogg Lbs." Ispire Technology Co-Chief Executive Officer, Michael Wang

Earlier this year, Dogg Lbs hemp-derived CBD and Delta-9 infused gummies were released and well received. According to Verified Market Research, this new collaboration will help Dogg Lbs expand its reach and presence in the e-cigarette and vape market, valued at USD 22.45 billion in 2022 and projected to reach USD 190.00 billion by 2030.

Of course, this is only one of many pursuits into cannabis and hemp by Snoop Dogg, launching Leafs by Snoop in November 2015, one of the first and most authentic celebrity cannabis brands to emerge

Snoop Dogg is also launching Snazzle Os, a new line of cannabis-infused, onion-flavoured O-shaped chips in collaboration with TSUMo snacks. In December 2022, Snoop Dogg announced that  West Coast hip-hop legend Death Row Records was entering the cannabis industry with Death Row Cannabis. 

Death Row Cannabis launched many OG-type strains, such as Runtz and Tropicana Cookies. If that wasn't enough, the first collection release came in limited edition memorializing metallic bags that featured the infamous hooded figure sat in an electric chair that is used as the Death Row Records logo. 

Snoops' ongoing efforts prove his dedication to marketing quality weed products, and he remains one of the most influential figures in the cannabis market. His influence will only continue to grow with this newest expansion of Dogg Lbs into North America.

More on this topic from Soft Secrets:

Ed can't keep up with Snoop

It's OK Snoop was Joking!

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Liz Filmer