Product Earth

This was to be my second time helping Dutch colleagues represent Soft Secrets magazine with a booth at the Peterborough Arena and to say I was looking forward to it was an understatement. I arrived at site in a taxi from the city centre around midday on Friday and before making my way to the camping zones I decided to take a look inside the main exhibition hall for where we would be working over the weekend. The large space was full with many different vendors that included amongst others various seed banks, head shops, clothing suppliers and vaporiser companies, all very busy setting up. I could already tell by the great atmosphere it was apparent that this year’s show was going to be much bigger than the first in 2015. After unpacking the large pallet of magazines that had been previously delivered to our stand, I set up my camp in the trade zone and enjoyed some live music from the main stage outside the arena with friends later in the evening. Day 1 opened to the public at 11am on Saturday and we were ready as a team to hand out free bags that each contained Soft Secrets UK magazines, a copy of the Highlife Guide and some rolling papers. The arena was quick to fill with a steady stream of likeminded people who were all eager to find out what was new and innovative from the cannabis industry, this shows more than ever that the government needs to change drug laws in our country and allow adults to use responsibly.

The potential that this new emerging market has to benefit the UK’s economy and employment is enormous and should not be ignored. Events like this also aim to educate their visitors about the health benefits of cannabis and Product Earth was no exception. Seminars from activists, patients and even edible producers were available to watch at set times on both days in a special designated seated area that was situated at the centre of the expo hall floor. The rest of the weekend can only be described as a fun mixture of fantastic products, music and hazy networking. A real rare glimpse into what a thriving cannabis trade market could look like here in the UK, the tide of legalisation is coming and it cannot be stopped. The highlight for me though who usually does social media work for the magazine from behind a screen has to be spending quality time with old friends and meeting new people that have educated themselves or learnt new techniques from turning pages and reading the articles inside. I really do hope the Product Earth Expo continues to evolve and delight for many years to come. Big thanks and respect to all who worked hard to make it happen!

See you all next year! For more information about this great event please check out www.productearthexpo.com Twitter: DGF_SSUK Facebook: softsecretsuk Instagram: softsecretsuk Author: DannyGreenFingers